Convert and compress video on your Mac

MOV, MKV, AVI, WebM and more — Picmal converts to MP4 (H.264/H.265), compresses with a quality slider, and batch-processes whole folders. Offline, no watermark, no file-size limit.

Trusted by 540+ Mac users

Convert any video to MP4

MP4 (H.264) plays on every device, browser, and editor. Pick your source format below.

Convert to GIF, audio & web formats

Turn clips into shareable GIFs, extract audio, or re-encode for the web.

More than a converter

Real compression

CRF quality slider, codec choice (H.264/H.265/VP9/AV1), and frame rate — with a size estimate before you encode.

Subtitle burn-in

Bake SRT or VTT subtitles straight into the frames so they play anywhere, with no separate track.

No limits, no watermark

Any file size, fully offline, no watermark — a one-time $15.99, not a subscription or an online upload.

What people are
saying about Picmal

"Clean and easy to use. Perfect for quickly converting images without unnecessary extras."

Marynes, Picmal user
Marynes

"Everything works as expected - great app!"

Anthony Nguyen, Picmal user
Anthony Nguyen

"Wonderfully simple app! I struggled with converting my images from one format to another constantly with online free tools. Picmal makes it effortless. Worth the money to avoid the hassle for sure!"

River Sloane, Picmal user
River Sloane

"You did a great job here! I like how easy Picmal is to use, and the frequent upgrades show that you are very committed to improving this beautiful software."

Gianluca Savini, Picmal user
Gianluca Savini

"It's a Mac-assed Mac App. Focused, customizable, flexible, well designed and super fast. 10+ times a day I need to convert a file for use on a website. Picmal makes that process a joy. My favorite conversion is taking a multipage PDF and converting each page to an individual image with one click (something even Preview can't do). "

Rob H, Picmal user
Rob H

"I f* love this app. Just so you know. Keep building!"

Alessandro Bonini, Picmal user
Alessandro Bonini

"I like the interface. I like the batch processing. I like the fact in the I can set default conversions. I like your program a lot."

Charles Willson, Picmal user
Charles Willson

"I like the quality of the image processing. It also supports all the important image files. But it still needs some work regarding both the UI and the UX design of it."

Yiannis, Picmal user
Yiannis

"I love how Picmal's made compressing videos a frictionless, easy and straightforward."

George, Picmal user
George

"It's simple to use and does everything I need it to do. Hell, it does much more than I need and the developer keeps adding features :) "

Adam L, Picmal user
Adam L

"I love the app! I use it 4-5 days a week for audio and image conversion as I tag and add missing album artwork to my library of 70,000 songs. After that is done, I would like to try it out with my Blu-ray collection on Plex. I truly appreciate the hard work that goes into creating and frequently updating an app such as this. All the best!"

Trevor, Picmal user
Trevor

"The program is very simple and practical, and its options are clear."

Abadi, Picmal user
Abadi

"I use Picmal to convert images. It works perfectly. I can just leave the Picmal window open on my desktop. Whenever I want to convert an image, I drag the file onto the window and click “convert”—and seconds later, the converted file is in the appropriate folder with the suffix “converted.” It couldn't be easier or more hassle-free!"

Marie-Theres, Picmal user
Marie-Theres

"Thoughtful, polished, and constantly improving. Alberto genuinely listens to feedback, and it shows in Picmal. Easy 5 stars."

Daniel Hewitt, Picmal user
Daniel Hewitt

"I feel Picmal is one of the apps that I would categorize as essential. There are many features that distinguish the app from other web converters such as Folder Watching and Clipboard Optimization."

Joel, Picmal user
Joel

"Picmal is simple and fast but also integrates complex workloads if needed."

Aj, Picmal user
Aj

"Picmal is complete. The quality is good, and it does exactly what I need."

Gianfri, Picmal user
Gianfri

"Easy to use, automation & batch processing. AVIF & Webp support"

Sem, Picmal user
Sem

Pay once, own forever

One purchase, all updates included. No subscriptions sneaking up on you. 14-day money-back guarantee.

Select number of devices

$15.99 / once
  • 1 device

    (1 seat)

  • Convert & compress images, videos, audio

  • Batch processing for multiple files

  • Works offline, no data leaves your Mac

  • Free updates included

Buy for Mac

Prices in USD. VAT may apply. Secure payment via Lemon Squeezy.

How does the license work?

You pay once and keep it. No renewals, no subscriptions. The license activates on one Mac at a time, but you can move it between machines whenever you want.

How many devices can I use Picmal on?

Depends on the tier you pick: 1, 3, or 5 Macs. You can swap between machines anytime.

What happens if I get a new Mac?

Open Picmal on your old Mac, go to Picmal → Register license to deactivate, then activate on the new one. Takes about ten seconds.

Can I get a refund?

14 days, no questions asked. Email support@picmal.app.

Frequently asked questions

Which video formats can Picmal convert?

Picmal reads and writes MP4, MOV, AVI, MKV, WebM, M4V, MPG/MPEG, HEVC, FLV, WMV, 3GP, M2TS/MTS, VOB, TS and more, and can extract audio to MP3 or turn clips into GIFs. It uses H.264, H.265 (HEVC), VP9, and AV1.

Can Picmal compress videos, not just convert them?

Yes. Picmal exposes a CRF quality slider, encoding-speed presets, codec choice, and frame-rate control, and shows an estimated output size before you encode — so you can shrink a video to a target size with predictable quality.

Is there a file-size limit or watermark?

No. Unlike online converters, Picmal runs entirely on your Mac — no upload limits, no queues, no watermark on the output. Process files of any size, fully offline.

Can I batch convert a folder of videos?

Yes. Drag in multiple videos or a whole folder and Picmal converts them all in one pass, each with its own progress.

Can Picmal burn subtitles into a video?

Yes. Attach an SRT or VTT file and Picmal renders the subtitles directly into the frames, so they play on any device with no separate subtitle track.

Do my videos leave my Mac?

No. All conversion and compression happens locally. Picmal works completely offline — your videos never touch a server.